REGULATORY NEWS 2024 Bernard Pons, 2024-01-29

Key-Words: VAT, marketing, director, fees, etc.

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End of VAT on Directors' fees

As you may have heard, on 21 December 2023 the Court of Justice of the European Union issued its ruling on the "TP vs Administration de l'Enregistrement, des Domaines et de la TVA" judgment (C-288/22) and the VAT treatment applicable to directors' fees.


• A member of the board of directors of a public limited company carries out an economic activity.

• However, this activity as a member of the board is not exercised independently.


It is understood that when this director freely organizes the manner in which he carries out his work, collects the emoluments constituting his income himself, acts in his own name and is not subject to a hierarchical relationship of subordination, he is not acting on his own behalf or under his own responsibility and does not bear the economic risk associated with his activity.

With this explanation, a member of the Board of Directors cannot therefore be considered as a taxable person for VAT purposes. VAT would therefore not apply to the remuneration paid by the company (outside the scope of VAT).


Minister Gilles Roth replied to question no. 136 of 22 December 2023 and analyzed the VAT refund:

• The initial invoice, including VAT, must be paid by means of a credit note (both to the administrator and to the person liable to pay the fees).

• The administrator pays the percentage debtor the amount of VAT reimbursed to him by the AED.

• A rectifying invoice must be issued for the original amount of the fees excluding VAT and must be accounted for by the administrator and the fee debtor.

Marketing materials’ Update for Distribution

As you may already be aware of, marketing communication is the new “hot” topic for the regulatory authorities.

The FSMA as well as the CSSF have published guidelines that must be followed without exception by all the regulated entities responsible for distribution of marketing supports to investors.

These examples of documents may be considered as marketing communications:

• Press article.

• Interviews.

• Documents made available on the internet (webpages, factsheet,…);

• Live presentations.

• Messages broadcasted on any social media platform.

• Presentation made available to investors or potential investors.

• Pitchbooks.

• Etc.

In a nutshell, any communication mentioning a UCITS or an AIF must be fully compliant with the applicable legislation.

Both regulatory entities are now performing controls on marketing communications and fines have already been addressed to companies which do not fully comply with the applicable rules.

The AIFM/ManCo being fully responsible for the compliance of any marketing communication with these rules, we inform/remind you that it is mandatory to obtain the green light from the legal department of Pure Capital for all marketing communications before their release to the public.

You can send the draft to the following e-mail address: marketing@purecapital.eu / crm@purecapital.eu .

Pure Capital is a “Super ManCo”, licensed by the CSSF to manage funds with various strategies such as Securities, OTC, Hedge, Real Estate, Private Equities, Loans, Infrastructure and we can offer to our Partners a “Chaperoning” service to help you go through the Distribution of your fund worldwide*.

*Chaperoning is a service where an EU regulated firm carrying out the marketing activities but with the Partner being part of such activities. The non-MIFID licensed Partners must be chaperoned at all times by an individual from the EU regulated firm.

Supplementary information

For more information, please do not hesitate to consult our website http://www.purecapital.eu. You are also welcome to contact us by e-mail

at info@purecapital.eu or by phone at +352 26 39 86.

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Disclaimer :

The information disseminated above is provided on a purely indicative basis. No guarantee is given as to whether the information published is complete, accurate or current. The information does not constitute in any manner whatsoever a solicitation to buy or sell. It has no value as legal, accounting or fiscal advice and is only valid at the time when it is given. It is not intended as a substitute for the knowledge and competence of the user and should be used in conjunction with advice from a qualified professional. The information and its publication are subject to Luxembourg Law. Users access information from other jurisdictions at their own risk.

Past performance is in no way a guarantee of future performance. The information may be supplied by outside providers. Except in the case of willful misrepresentation or serious misconduct, Pure Capital S.A. cannot be held responsible to users of the information, or for direct or indirect consequences of its use.

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